The team at Atlantic Acura is concerned with only one thing: making sure customers have an excellent experience at their dealership.
"Our level of care and personalized touches bring customers back again and again," says Jamie Campbell, new car sales manager at Atlantic Acura. "We've had customers who have been coming here for decades. One of our customers has purchased almost 50 cars from us over the years."
Atlantic Acura opened its doors in 1987 and is privately owned and operated by Bruce Hill. The dealership prides itself on having the best technicians in all of Canada. Although specializing in Acura cars, their technicians can service pretty much any vehicle, regardless of the make or model.
"We have customers take their sports cars to us for servicing because of our in- floor alignment hoist," says Campbell.
Atlantic Acura is one of the only places in Halifax that currently offers this state-of-the-art technology. It gives the dealership an edge as any car can be aligned, including cars that are too low to the ground to be serviced on a traditional alignment hoist.
As well as selling the latest Acura models, the dealership also offers an excellent selection of preowned vehicles, offering a variety of makes and models at competitive pricing. "We recondition each vehicle to the highest of standards," says Campbell
Atlantic Acura's technicians verify every vehicle before it's available for purchase. To alleviate any uneasiness about buying second-hand, they also include a warranty on most of their preowned vehicles, as well as 24-hour roadside assistance. The dealership can arrange financing through all the major banks on new or preowned vehicles at preferred rates.
Though some people come into the dealership are aware of the Acura brand, they may not always know exactly what type of vehicle they're looking for. "We consider ourselves consultants first and foremost," he says. "It's all about ensuring the needs of the customer are met. We offer a concierge experience. We'll ask what they like about their current vehicle and what they dislike about it." Atlantic Acura's consultants, some of whom have decades of experience, then recommend the best vehicle for their lifestyle.
When it comes to test driving a car, Campbell says, "We encourage it! Ultimately, it's about getting behind the wheel and seeing how well a car performs."
As an integral part of the community, the dealership likes to give back by supporting local charities such as the #AtlanticAcuraShootout, where the dealership donates to local minor hockey teams, as well as the Ruth Goldbloom Ladies Golf Classic in support of Kids Help Phone.
Most of Atlantic Acura's customers find them via word-of-mouth -- from customers who rave about their vehicles to family and friends. Some customers are also members of the Canadian Armed Forces. Hill once served in the military and as a way of acknowledging others, the dealership offers a military rebate on their vehicles.